About
MarkeTHINK Committee Members

Club Patron
Dr. Philip Kotler
Dr. Philip Kotler is the S.C. Johnson & Son Distinguished Professor of International Marketing at the Northwestern University Kellogg Graduate School of Management in Chicago. He is hailed by Management Centre Europe as “the world’s foremost expert on the strategic practice of marketing.” He co-authored our very own AB112 Marketing textbooks: “Principles of Marketing” and “Rethinking Marketing”. He is also the author of what is widely recognized as the most authoritative textbook on marketing “Marketing Management” now in it’s 13th edition.
In addition, Dr. Kotler has published more than a hundred articles in leading journals, including the Harvard Business Review, Sloan management Review, Business Horizons, California Management Review, and the Journal of Marketing. He holds many major awards, including the Distinguished Marketing Educator of the Year Award of the American Marketing Association and Marketer of the Year by the Sales and Marketing Executives International (SMEI).
Dr. Kotler has consulted to many major U.S. and foreign companies - including IBM, Michelin, Bank of America, Merck, General Electric, Honeywell, and Motorola - in the areas of marketing strategy and planning, marketing organization, and international marketing.
He presents continuing seminars on leading marketing concepts and developments to companies and organizations in the U.S., Europe and Asia, and participates in KMG client projects.
Head of Marketing & International Business
Professor Wee Chow Hou
Professor Wee Chow Hou was a former Merit, Colombo Plan and Commonwealth Scholar, and winner of the Academy of Marketing Science (USA)1984 PhD Paper Award and the 1985 Doctoral Dissertation Award. One of his co-authored cases also won the 1999 Best Case Award in the Administrative Sciences Association of Canada.
Professor Wee has over 230 publications in various international, regional and local journals and proceedings; and is the author/senior author of several best-selling books. He is currently a member of the editorial board of the Thunderbird International Business Review (USA), Global Business and Organizational Excellence (USA), China Business Review (China) and Journal of Management (Taiwan).
He has consulted/conducted executive training for over 250 major organizations in over 30 economies/countries, including Fortune 500 companies, and is best known for his works on applying Sun Zi Bingfa and other Chinese classics to modern business strategies and practices. He is regularly invited to speak at international conferences.
Professor Wee also sits on several boards of publicly listed companies in Singapore, and is also a member of various advisory boards locally and internationally.
Club Advisor
Assistant Professor Lewis Lim
Dr. Lewis Lim received his doctoral education at the Kelley School of Business, Indiana University-Bloomington. Prior to joining academia, he was a Product Manager and Steel Trader at BHP Steel Asia. Earlier, he also worked in the Africa Sales Department of Sony International. Lewis’ research focuses on pricing management capabilities and competitive pricing behaviour, amongst other marketing management topics. While completing his doctoral dissertation, he was named one of the winners in the Institute for the Study of Business Markets (ISBM) Doctoral Support Award Competition. His research has appeared in the Journal of International Business Studies and Journal of International Consumer Marketing. Lewis’ teaching interests include Product and Pricing Management, Marketing Strategy, and Business-to-Business Marketing.
Past Club Advisor
Associate Professor Hooi Den Huan
Previously the Associate Professor Marketing and International Business Division, Nanyang Business School, NTU, Singapore, Assoc Prof Hooi Den Huan was the club advisor for the 1-3 Management Committee.Currently the Director of Nanyang Technopreneurship Centre, He co-authored the bestselling book, “Rethinking Marketing” together with Philip Kotler, Hermawan Kartajaya and Sandra Liu and the bestselling “Think ASEAN!” book with Philip Kotler and Hermawan Kartajaya. Together with Philip Kotler and Hermawan Kartajaya, they established the Philip Kotler Center for ASEAN Marketing (www.philipkotlercenter.com).
Apart from being an Advisory Board Member for Marketing Management and IS, Cornell University-Nanyang Institute of Hospitality Management, Den is also the Secretary-General of the Asia Marketing Federation Foundation. In addition, he is an International Advisory Board member for the School of Business Management, Bandung Institute of Technology (ITB).
Den completed the Participant Centred Learning Programme at Harvard Business School and was a Visiting Scholar at the Sloan School of Management, MIT. He sits on the International Editorial Boards of the Journal of Creativity and Innovation Management (UK); Journal of Leadership and Organisation Studies (US); Journal of Sports Marketing and Sponsorship (UK); Journal of Chinese Enterprise (China) and the International Retail and Marketing Review (South Africa). He has conducted Executive programmes/talks for more than 50 organisations in Singapore and overseas.




